This course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. The course explores search engine optimisation (SEO) and how you can use this to drive traffic to your website.
The course begins by teaching you what SEO is, why you need to use it, and how to use it effectively. It teaches you about what search engines want from your website and proven techniques which help you reach and maintain the number one ranking in a Google search. It also teaches you about the ways in which the Google ranking system works, and useful tools which you can use to help you improve your rankings, such Google AdWords.
By teaching you these things, the Search Engine Optimisation for Business course will enable you to make your website more popular, do more business and increase your business profile. All in all, by learning about SEO, you can ensure that you make more money.
The course consists of six bite-size modules which can be completed, paused and resumed at any time, making this course convenient to your schedule. After each module you will be presented with some questions to ensure that you are learning effectively.
This course is created by Video Tile, who specialise in producing online video content to help business communicate internally and externally. Their courses are all high quality, modern and engaging.
By completing this course, you will be awarded with a Video Tile Certificate.
The course lasts for 80 minutes and costs £149.
Contact us to find out about enterprise licenses.